Kate Upton Sizzles in Sam Edelman’s Shoe Ads

January 31, 2013 Fashion

Supermodel Kate Upton is the new face of the New York-based Sam Edelman footwear brand.

Kate Upton Sizzles in Sam Edelman’s Shoe Ads
Sam Edelman Shoes
The campaign, which will run for six months, pays tribute to Edelman’s urban heritage and is part of a larger strategy for the brand as it strives to grow into a lifestyle player.

ZKpTMz9A6dVuXMyZA69857speV70jK3MjSkt96cNOqg,XOI3ZhGM_xfoznzu9ebkCU4BVhHkvjFjL0pr63n_FX8

“It felt like the right time,” Sam Edelman, designer and Division President told WWD. “We had a major ad campaign with Charlotte Kemp Muhl 18 months ago. It carried us for a long time. [By choosing Kate,] it was a hell of a decision to go with an indie girl.”

Check out the behind-the-scenes footage of the photo shoot!

Add Your Comment

  • Please check your inbox ... your comment will not appear until you have confirmed your identity via email.

Please keep your comments relevant to this blog entry.
Email addresses are never displayed, but they are required to confirm your comments.

When you enter your name and email address, you'll be sent a link to confirm your comment, and a password. To leave another comment, just use that password.

To create a live link, simply type the URL (including http://) or email address and we will make it a live link for you. You can put 1 URL in your comments. Line breaks and paragraphs are automatically converted — no need to use <p> or <br /> tags.

Comments

Haribo Lector
104 days ago

Yes, Tyra Banks - who thinks that "smizing" is a thing and a word - uses her brain all the ****ing time. Obviously.

Likes 0 Dislikes 0
louisemccloud@yahoo.com
117 days ago

Granted Kate Upton is cute, she's really sexy, but she doesn't have substance. Let's face it, Tyra Banks or any of the other supermodels who used their brains as well as their amazing assets and gorgeous faces to stay on top.

I will be very surprised if, in ten years we're not saying "Kate Upton Who???

Likes 0 Dislikes 0