Gabby Douglas: America's $90-Million It Girl
Gymnast Gabby Douglas, 16, could be looking at a $90-million windfall following her big win at the Summer Olympics.
“She’s the new superstar in sports marketing because she’s got the exact message and image that companies want to be associated with,” Kevin Adler, president of EngageMarketing, told the Post.
Rising to the top isn’t easy. Douglas, who also earned a gold medal in the team competition, touched on her journey during a recent interview with “Today’s” Savannah Guthrie.
"It took a lot of hard days in the gym and determination, passion and drive,” she said. “Gold medals are made out of your sweat, blood and tears, and effort in the gym every day, and sacrificing a lot that you have to do.”